HOW TO CREATE YOUR DEVIL’S OFFER THAT MAKES PEOPLE FEEL FOOLISH IF THEY DON’T BUY FROM YOU….
Friend,
I will be showing you the difference between those that sell like crazy and those that make no sales at all every day..
But before that, I will recommend you read the book or watch the movie called “THE GODFATHER….”
I know you are here to learn about creating an offer but that movie will teach you how to create the real devil offer..
You can also read:
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There’s a famous word coined from that movie…
“I WILL MAKE HIM AN OFFER HE CAN’T REFUSE….”
Now this is where I am going…
When creating your offer, make sure your target audience will feel so stupid and foolish not to take the offer…
Before diving deep into how to create your offer..
Let’s go back to the beginning…
WHAT IS AN OFFER?
An offer is the complete package you offer to your prospect in exchange for their money….
You see I said complete package and not just your product…
Exactly!!!
Your product is just a part of your offer…
Your offer consists of the incentives you add to your product like free delivery, free bonuses, etc…
So What is the Devil’s Offer??
The devil’s offer is basically you offering people something that is almost impossible for them to refuse…. In exchange for your product.
You know how, when people do something evil or stupid, they say it was the devil that tempted them to do it…
Well, I think these people are guilty of fraud, for refusing to take responsibility for their actions.
But there’s a BIG Marketing lesson here, and that is, when you’re selling to people, you must make your offer as tempting as….
The Temptations From The Desk of the Devil…..
Your reader should see your offer as an insane bargain!
I hope you get that?
I am glad you did!!
Now, let’s move to the next point of what will make a good offer…..
What will make a good offer?
- A good offer is clear and easy to understand
Don’t let your target audience start guessing what your offer is all about…
If you are giving discounts, use a whole number for your discounts not odd numbers like 7% discount….
Make it easy to understand and you will make more sales..
- Your offer has to be clearly superior to your competitor..
Make it easier to use…..
Cheaper (not compulsory)…..
Faster to work…..
Faster to deliver……
Make it larger…..
Make it exclusive…
Make it trendy…
- Your offer should satisfy a deep desire of your customer
Make sure your offer is solving a pain point and not just for the fun of it…
And that means you should sell the benefits and not the features.
- Your offer should have kryptonite… show them who your offer can work for
Always put a disclaimer on your offer…..
If it’s not going to work for a particular set of people, say it…
If it’s not going to work if they don’t put in action, say it…
Let them know every damn thing…
- Your offer should have a risk reversal or a money-back guarantee.
This is a no brainer…..
Let people feel safe and secure while buying from you….
Stop saying you don’t do refunds, it makes some people run…
You can give conditions for your money back guarantee but just make sure you offer it…
Don’t be afraid, there will be some idiots that will ask for their money back especially if you sell Digital products…
But for that one idiot, there are a lot more that will buy because of your money back guarantee…
So it’s very important you have this..
Let’s say you sell clothing..
You can say there’s a money-back guarantee if you don’t get what you ordered exactly..…
Or if it’s not your size but the prospect will be the one to fund the returns delivery back to you……
Okay??
Do you get the whole point?
I know you do and I am glad…
Follow the steps above to create your offer..
Sweat over it so well..
And I can guarantee the constant credit alerts you will get will be a testimony that you didn’t waste your time.
I am drinking to your success already,
